Offsets your car’s carbon emissions for less than $2.50/fortnight. (Yes, making a real difference, is THAT easy!)
Did you know that each month, every medium-sized car on Australian roads emits a third of its weight in carbon dioxide? And did you know that for around the price of a tank of fuel, you can offset these emissions for an entire year?
Purple Meets Green is the Smartleasing program aimed at supporting and protecting our environment. By simply adding the Purple Meets Green program to your novated lease, you’re funding the planting of 150sqm of native bush or forest to capture around 4.3 tonnes of carbon each year (equivalent to your car’s annual emissions).
Best of all, it’s bundled with your other running costs and paid for pre-tax, so you will barely notice the few dollars you are contributing to make such a significant difference.
Your car emits enough C02-e/year to fill 22 hot air balloons
Your contribution offsets these emissions with the planting of 150sqm of native bush or forest
Making a difference costs $2.48/ fortnight (about the price of a tank of fuel/year)
Purple Meets Green - the carbon offset program making a real difference - hits a major milestone
For over a decade, Smartgroup has worked with Greenfleet to provide our customers with a proven way to offset the emissions from their novated lease vehicles and make a real difference to the environment. Together, we’ve just reached an incredible milestone: two million trees planted, and 500,000 tonnes of carbon removed from the atmosphere.
To put that into context, that’s the equivalent of taking 116,000 cars off the road in a year or revegetating an area that spans more than 11 times the size of Melbourne’s CBD.
Chief Executive for Smartgroup’s Leasing and Fleet divisions, Dave Adler says, “Our carbon offsetting program has become a key component of the company’s approach to environmental sustainability. We are extremely proud of our partnership with Greenfleet, which is the leading provider of climate solutions in Australia.”
Our program is called ‘Purple Meets Green’, and over the years this work has yielded some awe-inspiring stories; none more so than Backo’Slaters Farm, a recipient of the tree planting program funded by our customers.
In 2013, the vegetation on this vast property in the NSW Southern Tablelands was all but wiped out by a catastrophic bushfire. But as you’ll see in the video below, its recovery is a testament to what can be achieved when focus and funds are funnelled through the right channels. As these young trees grow, they will sequester carbon emissions and become a key contributor to climate change resilience.
“This is a fantastic achievement,” says Adler, “and it’s largely thanks to our customers and their commitment to taking real action to support the restoration of the environment right across Australia.”
Purple Meets Green - how our customers are shoring up the survival of endangered turtles
Located on Queensland’s south-east coast, Bundaberg is home to 70,000 people, world-famous rum, and the largest population of nesting marine turtles on the east coast.
But one species of marine turtle has become critically endangered in this region, and Smartgroup, along with our customers and carbon offset partner, is working to shore up their survival through the aptly named, ‘Low Glow’ project.
While the Loggerhead turtle is found all over the world, its low reproductivity means it has an almost permanent place on the list of creatures at risk of extinction. And, at Mon Repos Turtle Hatchery, the risk is even higher.
The problem is the artificial light from nearby Bundaberg flooding the beach front where turtles lay their eggs. Hatchlings confuse the light pollution created by the city with the moonlight over the water and head inland rather than out to sea. Death is almost inevitable and, with only one in 10,000 living half their expected life, every hatchling is critical to the survival of the species.
Through our partnership with carbon offset provider Greenfleet, our customers have funded the planting of over 80,000 fast growing trees which will form a ‘green curtain’, reducing the impact of light pollution from the city and improving the survival rate of these precious young turtles.
And over 30 years, the green curtain will also capture 50,000 tonnes of carbon pollution from the atmosphere.
“This is a really exciting project. Smartgroup is in the unique position to be able to direct donations from our customers to Greenfleet, which are then deployed into initiatives like Low Glow,” says Dave Adler, Chief Executive of Smartgroup’s Leasing and Fleet Divisions. “Low Glow is also backed by the Prince’s Family Trust and Walt Disney Company, so it’s a big project making a huge local impact.”
Here is the story of in the ingenious Low Glow project and the work that’s shoring up the Loggerheads’ survival.